Ivo Peshev (Founder)

Born in Bulgaria, Ivo’s journey into the world of bartending ignited in 2004 with a transformative six-month bartending course at Flair Forever School in Sofia, where his passion for the craft took root.

Following his graduation, he swiftly immersed himself in the bustling bartending scene of the capital city. Over the subsequent three years, Ivo honed his skills at some of the most distinguished cocktail bars, earning invitations to showcase his talents at events across Bulgaria and Europe.

Between 2006 and 2015, Ivo ascended as a professional flair bartender, achieving esteemed recognition in numerous bartending and mixology competitions both domestically and internationally. These experiences not only fortified his expertise but also cultivated a vast network of industry professionals—a priceless asset now leveraged within Flair Project.

In 2007, Ivo embarked on a new chapter, transplanting himself to Santa Barbara, California, to pursue higher education. His academic endeavors not only enriched his knowledge in communication, management, and design but also ignited the spark for his inaugural entrepreneurial venture—Flair Project Academy, established in 2012.

Continuing his trajectory of innovation, Ivo expanded the project in 2014, introducing the “Flair Project” cocktail catering division. This initiative emerged in response to the burgeoning demand for immersive cocktail experiences at live events.

Over the past decade, Ivo’s journey has been marked by a relentless pursuit of excellence, fostering a robust foundation of expertise in hospitality, business development, and operations.

Presently, Ivo assumes a pivotal role in managing operations across both divisions of the Flair Project Group, orchestrating seamless experiences that embody the intersection of professionalism, creativity and unparalleled service.